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The world of sports is evolving, and a new generation is embracing a blend of physical and digital experiences known as ‘phygital’ sports. As a proud Official Member of the World Phygital Community (WPC), Dallah Holding Media (DHM) is taking the lead in bringing phygital sports to Qatar. Through organising events and recruiting local talent, DHM is laying the foundation for Qatar’s bright future in this innovative sports movement.
‘The Games of the Future’, an innovative global tournament, blends traditional sports with digital gaming to create dynamic, hybrid competitions. The first edition featured a total p